Jamieson is pleased to announce that it has advised the management team of Cadent on their acquisition by Novacap’s TMT VI Fund from Lee Equity Partners.
Cadent has rapidly transformed from an early leader in cable and broadcast aggregation to one of the largest independent platforms for unified audience targeting across connected television (CTV), traditional TV, and digital advertising.
The company’s blue-chip roster of customers includes global agency holding companies and media buying agencies, over 70 of the Ad Age Top 100 advertisers, and scaled global publishers and content distributors. Cadent Aperture Platform boasts nearly 300 partner connections in its ecosystem, and holds numerous technology patents for identity management, audience targeting, and advertising monetization.
“Cadent is proud to be at the forefront of innovation in the converged advertising space and our recent partnership with Novacap will help accelerate our vision for the future. We’re grateful for the support provided to us by Jamieson throughout the acquisition process,” said Nick Troiano, Cadent CEO.
Mark Wasserberger, John Greenland, Evan Alper, Ian Rosamilia and Bryan Burns advised Nick Troiano (CEO and the Cadent executive leadership team on their reinvestment into the new structure and the terms of the new Management Equity Incentive Plan.
Jamieson Corporate Finance US, LLC is a member of FINRA/SIPC